Cookies are short text files that are downloaded to your device when you visit a website. At each subsequent visit the cookies are sent back to the website that originated them (first-party cookies) or to another site that recognizes them (third-party cookies). Cookies are useful because they allow a website to recognize the user's device. They have different purposes such as, for example, allowing you to efficiently navigate pages, remember favorite sites and, in general, improve the browsing experience. They also help ensure that the advertising content displayed online is more targeted to the user and his interests.
Depending on the function and purpose of use, cookies can be divided into technical cookies, profiling cookies, third-party cookies.
The site can also use permanent cookies that allow, for example, to manage and remember items that have been requested to purchase or activate, allow access to the customer area without having to re-enter each time the login, remember any actions run users (for example, completing a form) when you return to the previous page of a session. These cookies can be used to check if those who access the page have already had access to the site page, to facilitate the use of the features reserved for customers and to take them into account when defining the contents of the page. Permanent cookies are also used to keep track of the consents issued for profiling cookies for promotional purposes.
In order to know how our visitors use the site, we use the services offered by Google and Google Analytics to collect, aggregate and analyze data in order to better understand how to use the site. These cookies are used to collect anonymous information and aggregate and have a limited duration. The information collected is used, for example, to monitor and analyze the use of the site, improve its functionality and choose more accurately the contents and graphics, in order to respond to the needs of visitors.